China is the world manufacturing center of small appliances.With the continuous development of technology, the added value of products brought by high-tech is weakening and the prices of small appliances becomes more and more lower, combined with increased cost of raw material and reduced demand of order, so some manufacturers face unprecedented development bottleneck. Therefore, Haier Small Appliances Platform establishes new cooperation model with Haier to promote their competition in market, reduce product cost in supply chain and increase product revenue.in the method of resource interchange and channel sharing.
Global brand purchaser
In order to find solutions, The small appliances giant in US, Company A established new cooperation model with Haier, to promote their competition in market, reduce product cost in supply chain and increase product in the method of resource interchange and channel sharing.
Regional brand purchaser
Haier Small Appliances Service Platform establishes an ecosystem, aiming to link qualified Chinese manufacturers and worldwide important small appliance brand purchaser, distributors, etc. , and facing European market. Company B , a famous Western European brand owner of small appliances establishes cooperation with Haier, and makes full use of own competitiveness at each node of supply chain to enhance overall competitiveness in the manner of delegate service , with special thing done by special person.